Training on digital skills for promoting tourism objects and products

Within the Interreg VI-A Latvia–Lithuania Programme 2021–2027 project LL-00061 “Digitally accessible and attractive Lost Culture Heritage tourism destinations in Zemgale and Northern Lithuania”/ Reclaimed history Zemgale Planning Region organizes Training on digital skills for promoting tourism objects and products to increase the theoretical competences and ensure practical skills of gained knowledge of entrepreneurs and tourism sector professionals.

Dates and venue:

Theoretical training (remotely on the Zoom platform):

January 29 and February 5, from 9:30 to 15:00.

Practical training (face-to-face): alternative date and venue to be chosen

February 11 – Bauska Town Hall, from 09:45 to 15:00 or February 12 – Jēkabpils Technical School of Technology, from 09:45 to 15:00.

Working language: Latvian

What will you get from this training?

If you are interested in learning how to improve your visibility on Google and social media, how to learn how to create engaging content and how to use digital marketing tools in the tourism industry, register for the Training sessions here: https://ej.uz/Registracija_Apmacibas_TURISMS

As the number of participants is limited, participants must register by January 27 by filling out the application form.  Attending the theoretical training on both days will ensure your participation in the practical training.

Aim: to improve the theoretical skills of entrepreneurs and tourism sector professionals for analyzing and marketing purposes of tourism objects and products and practical skills of entrepreneurs and tourism sector professionals to work in the digital environment for promoting their objects and products.

Target group: entrepreneurs, tourism specialists and objects, anyone interested will be able to participate.

Programme:  ZPR programma_15.01.2025.

Contact person –  e-mail: valentina.mengote@zpr.gov.lv

More information: Apmācībās tūrisma pakalpojumu sniedzējiem digitālo prasmju pilnveidei | Zemgales plānošanas reģions